Fashion industry native, Johainess Suarez started her Vintage boutique out of a desire to step outside her comfort zone and into something that she could call her own. A favorite at our Brooklyn market, Johainess talks to us about how she got started, her best advice, and how she came up with the name “Peaches N Cream.”
What inspired you to start Peaches N Cream Vintage? And how did you come up with this fun name?
Peaches ’n’ Cream Vintage began as escape from the fashion industry. For about 15 years I worked so many different avenues in the fashion industry, from model to corporate, and yet never felt fully fulfilled. When I decided for a career change the universe made it more and more apparent that it was time to chase my passion and dream, owning my very own boutique focused vintage quality goods. I thought this would be something I pursued when I retired, but life had it planned out differently.
The name comes from my high-school nickname, Peaches. I have always carried that name with me because it remained one of my alter-egos. Beyonce has Sasha Fierce, I have Peaches. With my love for RnB music what better name than 112’s unforgettable “Peaches ’n’ Cream” song had a better ring? Life should be Peaches ’n’ Cream anyway!
What attracted you to sell at Artists & Fleas?
For a little over 2 years I worked as creative director’s assistant for a vendor at the Artist & Fleas Chelsea, which whom to date has one of the most impressive vintage jewlery collections I have ever seen! Throughout those years working there I was stunned at the fact that none of the "fashion influencers or tastemakers” I knew of were aware of this little gem right in front of them, literally milk studios is right across the street! That was a huge motivation. I felt Artist & Fleas was the best location to inspire young tastemakers in fashion and the creative arts to do the same as I did and go for your dreams.
What advice might you have for anyone looking to get into a similar career?
My advice to anyone wanting to go into vintage is be prepared to work hard, know or find your customer, do a lot of research, work or volunteer for a thrift, consignment, and/or vintage shop before starting your own, know the difference, know what your talking about and what your selling! I feel too often people get into this business from it being a hobby and expect it to be the same. It is not: there is a major difference from being a collector and being a profitable dealer.
What is your favorite vintage find that you own?
So I’m SUPER obsessed with Betty Boop, it’s pretty ridiculous! Right now my favorite vintage piece I tracked down all the way from Italy is a rare pair of: 1990’s Gianni Versace x Andy Warhol Collection: Marilyn Monroe & Betty Boop Pop Art Printed Jeans. DEAD!
Describe your style in a few words:
Very multi-faceted; I embrace diversity in the way I dress so I find my style to be defined by the way I feel. Often times I am inspired to create juxtaposition such as grunge mixed with dainty, streetwear yet business casual, androgynous clothing with a fem hairstyle and masculine shoes - I mean the list can go on and on. So words to define: ever-evolving, diverse, juxtaposition, and ambiguous.
The best piece of advice you've ever received:
Love yourself and know your worth then add tax
Your all-time favorite restaurant in Williamsburg and why:
OK! So it's not a restaurant BUT they have food and drinks and always a great time. Union Pool, has the BEST taco in WillyB hands down! They are a bar that has a little taco truck El Diablo Taco in their outdoor backyard, where you can eat, smoke freely, listen to some good music and just have the greatest vibes even if you're there by yourself. Did I mention the Tacos?
A mantra that you live by:
Love thyself, be present and aware, create and spread positive energy.