Brand Marketing Coordinator
Job Title: Brand Marketing Coordinator
Brand: Artists & Fleas and Regeneration
Reports to: Marketing Manager
Location: NYC; Hybrid (in office Mon-Thurs., WFH Friday)
ABOUT US
Shop Extraordinary Enterprises (SEE) exists to celebrate and champion connection, creativity, and commerce. We offer transformative retail experiences that bolster the courage of entrepreneurs, the spirit of creativity, and the power of human connection. Since its founding in 2003, SEE’s heritage brand, Artists & Fleas, has given curators, collectors, and creators a platform to turn their passions into businesses. Shoppers have the thrill of discovering something original and truly meaningful. Current markets include NYC (Chelsea and Brooklyn) and Los Angeles. In 2021, SEE launched Regeneration as a Brooklyn retail destination for curated, trend-driven vintage. SEE acquired the iconic Manhattan Vintage Show in 2022 to grow its portfolio of brands and firmly declare that the future of fashion is vintage. Manhattan Vintage produces three shows a year in New York City.
ABOUT THE ROLE
We’re looking for a highly motivated, creative, and thoughtful Brand Marketing Coordinator. Key functions encompass:
SOCIAL MEDIA SPECIALIST (70% of the role)
- Conceptualize and produce high-quality, engaging content in coordination with the Marketing Manager’s editorial calendar optimized for Meta and TikTok. This may include content capture, editing, and management.
- Own posting and scheduling content.
- Own community management and social listening, which include DMs, likes, comments, shares & follows, as well as monitor competitor markets.
- Serve as a true specialist given:
- Platform currency. Follow trends and forecasts for existing platforms Meta and TikTok, as well as for outstanding opportunities like Pinterest. Currency can extend from brand to business implications.
- Platform fluency. Report on weekly analytics to inform both organic and paid approaches.
- Collaborate with our digital paid advertising agency to help optimize creative content.
BRAND CREATIVE (30% of the role)
- In partnership with the Marketing Manager, support includes drafting creative briefs or shot lists, and on-site coordination.
- Organize extensive archives of photo and video assets. The organization will include sub-edits, such as content franchises.
- Assist in making photo and video selects for integrated marketing, including email, site, and print.
- Support collateral production, research for seasonal refreshes, and event operations.
- In partnership with team leadership, identify, outreach, and nurture prospective brand enthusiasts. Pending media investments, this can include paid influencers and local listings.
EXPERIENCE, SKILLS, AND KNOWLEDGE
- 2+ years of progressive responsibility in marketing & social media management.
- Bachelor’s degree in Marketing, Communications, Business, or a related field.
- Experience with brand, retail, fashion, and/or special event marketing.
- Exceptional written and interpersonal communication skills.
- Understanding of and interest in brand benchmarks, business goals, and what it means to deliver extraordinary experiences!
- Creative mindset with a keen eye for design and aesthetics.
COMPENSATION
- The anticipated base annual compensation for this role is between $65,000 – $75,000, commensurate with experience.
BENEFITS
- Medical, dental, and vision insurance
- 401K eligibility
- Paid time off
