Irresistible Pics from This Year's Cutest Pup in the Pool


Venice transformed into a people & puppy shopping extravaganza on June 24th. There was an amazing turn out of both pups and their humans. With a photo contest all day long, the live competition was the cutest success. Our lucky winner was Gizmo

ChelsEa Market

We celebrated our first-ever Chelsea Market edition of Cutest Pup in the Pool on Saturday, July 1. Park-your-pup service Dog Parker joined us along with their fluffy mascot (and birthday boy!) Pharrell. The ultimate winner was insta-model Ted!


This year's Cutest Pup contest in Williamsburg on Sunday July 2 was our biggest and baddest yet. Co-hosted by our friend Ali, we had our largest contestant pool EVER at 22 pups (and innumerable humans). Dog Parker, Puppy Parties NYC and more joined in on the fun, and Bocce's Bakery generously donated treats for the pups.