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ISLY NYC

ISLY NYC is a queer, women-owned business located in New York, with a successful 10-year history. Their designs have been embraced by celebrities worldwide, showcasing the brand’s global reach and appeal.

Learn more about the NYC-based jewelry brand in the Q&A with the founder, Carrie Morrissey.

 

Local NYC jewelry brand with unique, fun pieces

 

 

How did your business get started? 
Ten years ago, I established ISLY and experienced an exciting breakthrough when Urban Outfitters recognized our brand. This led to further recognition from publications, musicians, and other brands, sparking numerous collaborations. As we progressed, we shifted our focus primarily towards direct-to-consumer operations by 2017. Since then, we have been proud members of Artists and Fleas, devoting our full attention to this venture. After initially being located in Williamsburg, we made the bold decision to relocate to Chelsea in 2018, and it has proven to be an immensely positive move for us. We have embraced our new home and never looked back, relishing the opportunities it has presented.

How do you make your products?
I draw the patterns in illustrator and we laser cut them in our studio.

What inspires your craft?
My fascination with shiny objects naturally draws me to the world of jewelry. However, what sets our collections apart is that they are inspired by inside jokes or aesthetics prevalent in our culture. In essence, we contribute to the cultural landscape by introducing designs that were previously non-existent. Our unique creations add a fresh perspective and contribute to the evolution of jewelry as an art form.

 

What’s your favorite product?
That changes each collection, but for this coming collection, I’m really excited about the melting ice cube glasses.

Why do you sell at Artists & Fleas?
Artists & Fleas holds immense significance in our business as it provides us with a valuable space to engage with our customers and gather their feedback. Understanding what appeals to our customers is crucial in making informed decisions about our future offerings and addressing their needs effectively. Moreover, having a presence in Chelsea is a remarkable achievement. Chelsea Market is renowned and widely recognized, and we take great pride in being located there. It showcases our brand’s prominence and serves as a testament to our success.

Like what you see? Find them online at @islynyc and www.isly.nyc.