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welcome to the family

Thank you for submitting your application. We are excited to have you sell at Artists & Fleas in Soho, located at 568 Broadway at Prince Street. Please read on for important information and useful tips to make the most of your market participation.


Market Hours are Sun - Mon 11am – 8pm. Please make sure you arrive on time and remain fully open until closing time. There is a lateness penalty charge of $25/day for merchants who are not open for business by 11am. We will be operating on a strict 3 strike policy; after the 3rd instance of lateness, the fee will increase to $50/day. 

The market will be open to merchants for 30 minutes before and after business hours.


Load In: Load in is Monday morning between 8AM and 11AM. Please enter through the Prince Street doors unless you have a large build that requires the Broadway double door entrance. Let us know in advance what time you are planning to load in so we can be on the lookout for you, and call 917.767.6965 when you arrive so we can let you in.

Load Out: When loading out, please take everything with you and leave the space in the same condition it was in when you arrived. Dispose of all garbage and do not leave any furniture behind. 

the market

Lighting: We are very conscious of the market’s energy efficiency and ask that you help in our efforts by using energy efficient light bulbs whenever possible. 

Storage/Garbage: We are not able to offer storage outside of your space*, so please make sure you plan accordingly. Remember to remove your garbage at night, and if you have boxes or other large items, ask a manager to show you where to dispose of them. Please do not leave large items of trash in communal areas or in the bathroom.

* There are small lockers in the mezzanine area- each merchant can receive one per booth.  Please speak to Jesus or Michelle to have one assigned to you.  You must provide your own lock.

Restrooms: There are private, merchant-only restrooms located through the gray “Employees Only” door located in the back left corner of our store. 

Mezzanine Area: There is a mezzanine area upstairs, accessible by key card entry.  Each merchant will receive 2 (two) key cards for the duration of their stay.  Please keep track of your key cards – there is a $50 replacement fee.

Fitting Rooms: Dressing rooms are located below our colorful mural on the back wall of the market space.

ATM: There is an ATM at the Chase bank located near the corner of Broadway and Houston. 

Internet: We provide secure Internet access for credit card processing. 

Network:  Artists and Fleas
Password: firstflea2003

Market Promotion

Our marketing mix and promotion of the market includes elements such as PR, advertising, social and more. Since opening the market in Brooklyn in 2003, we have found that the whole is greater than the sum of its parts - in other words, everyone knows people with whom to share and broadcast information. We create flyers, invites and actively populate our social tags to give you the tools to promote the market and your participation in it.

When posting images and tweets about the Market, please use the geotag Artists & Fleas (568 Broadway) and the hashtags #artistsandfleas, #AFinSoho, #shopextraordinary

Make sure you like us on Facebook and follow us on Instagram @artistsandfleas, if you haven't already.


If you have questions for how to build your display, please refer to your agreement. Space and height restrictions are under the 'Merchandising & Display' section. If you need ideas or inspiration for how to set up your booth, please check out our album of past vendor booths as well as our Pinterest board on great booth set-ups. 

what to bring

Contact info

We're looking forward to having you sell at the market! Please feel free to contact us with any questions.  Feel free to call, text or email the manager on duty if you cannot leave your booth.

Market Phone Number: (917) 767-6965

Michelle Friend, Market Director

Kevin Charles, Assistant Market and Music Manager

Dani Jedda, Assistant Market Manager


Is there parking?
There is parking on the street, although we can't guarantee spots.

Do I have to be open the whole day, seven days a week?
Yes. All merchants are required to be present from opening time at 11am to closing at 8pm. 

What is the typical price point of products?
Price points vary depending on the type of product, but can range from $30 - $500+. We suggest having a wide range of price points in order to appeal to a variety of customers.